DITA, a brand synonymous with luxury eyewear, unveils two masterpieces in their collection – the KUDRU and SUBDROP sunglasses. These eyewear creations not only epitomize the brand's commitment to excellence but also serve as a testament to the unparalleled craftsmanship and intricate design that goes into each pair.

The legacy of DITA is rooted in the hands of specially trained artisans working in some of the oldest eyewear factories globally. Employing only the finest materials such as cellulose acetate, pure titanium, and beta-titanium, DITA's designers and master craftsmen create frames that boast both beauty and strength.

Craftsmanship Celebrating the Unseen
The ethos of DITA is encapsulated in the dedication of master craftsmen who have spent as many as 100 years perfecting their crafts. The meticulous process of crafting a single DITA frame involves up to 100 artisans and master craftsmen, taking as long as 8 months and comprising around 350 separate steps. The choice to manufacture in Japan is not arbitrary but a necessity to uphold the highest level of quality demanded by the intricate detailing in every frame.

KUDRU: A Masculine Marvel

Dita Kudru

The KUDRU sunglasses are a representative embodiment of figurative design language. Crafted with an artful titanium front navigator frame, KUDRU exudes a masculine design language. DITA's commitment to innovation is showcased in the temple design, pushing the boundaries of engineering. The adjustable three-point temple system allows for customization, emphasizing comfort and wearability.

Balanced with intricate details, KUDRU features pressed lines on the lens rim and a titanium two-piece brow and bridge construction. The 2-piece brow and bridge construction not only add to the aesthetic appeal but also contribute to the overall durability of the sunglasses. Japanese acetate temples with custom horizontal wire core, custom titanium nose pads with diamond-pressed detail, and the "Made in Japan" label underscore the meticulous craftsmanship.

SUBDROP: Bold Femininity

Dita Subdrop

BDROP sunglasses celebrate bold femininity with oversized frames and purposeful design details. Titanium diamond lines surrounding the oversized lens rim extend provocatively over the frame edge, creating a distinctive look. The custom lens shield with exposed drop detail and three-dimensional diamond titanium inlay amplifies the strength of this frame.

The "Deadly Beauty" sculpted titanium temple tips and the titanium 3-barrel hinge plate add an extra layer of sophistication. Available in two colors, Extraordinary Galactic Cobalt and Timeless Classic Satin Black, SUBDROP is an editorial take on feminine mystique, embodying barely contained power.

Artful Design and Innovation

DITA's KUDRU and SUBDROP sunglasses stand as epitomes of artistic excellence and unparalleled craftsmanship. Rooted in a legacy of dedication and precision, these sunglasses not only protect your eyes but also make a bold fashion statement. Whether it's the masculine allure of KUDRU or the bold femininity of SUBDROP, each pair reflects the brand's commitment to creating eyewear that transcends mere functionality, becoming true works of art for those who appreciate the finer things in life.