Black Friday at Onlylens – Up to 10% Off!

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Black Friday offer

Where does Black Friday come from?

Do you know that the true story behind Black Friday is not as sunny as retailers might have us believe?

Black Friday = After Thanksgiving mess?

Back in the 1950s, police of Philadelphia city used the term to describe the chaos, following on the day after Thanksgiving, when hundreds of suburban shoppers and tourists flooded into the city waiting for the big Army-Navy football game held on that Saturday every year. The local policy had to work extra-long shifts dealing with the additional crowds and traffic. Meanwhile, shoppers would also take advantage of the mess in stores to make off with merchandise, adding to the law enforcement headache.

Black Friday

By 1961, “Black Friday” had caught on in Philadelphia, to the extent that the city’s merchants and boosters tried to change it to “Big Friday” to remove the negative associations but that change didn’t have any success. In the late 1980s, however, retailers found a way to reinvent Black Friday and turn it into something with a positive reflection. The result was the common understanding that the day after Thanksgiving was marked as the occasion when America’s shops finally turned a profit.

Since that time, Black Friday has turned into a four-day event of the “retail holidays”, ending with a Cyber Monday. Stores open earlier on that Friday, so now the most dedicated shoppers get in line for a long-awaited purchase just right after the Thanksgiving dinner.

Black Friday at Onlylens – Up to 10% Off!

Do you have sunglasses for this winter yet?

From Thursday, Nov. 26 until Sunday, Nov. 29 you can buy your favourite sunglasses at OnlyLens with a 10% additional discount.

Apply ONLYBLACK code and get a 10% discount!*

*10% discount is applied for all online purchases over 250 euros via Onlylens website.
Discount valid for sunglasses and eyeglasses.

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